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Chapter Five. Modern Markup

In Part I, “Houston, We Have a Problem,” we described the creative and business problems engendered by old-school web design methods, outlined the benefits of designing and building with standards, and sketched a general picture of advances in the medium. The rest of this book will move from the general to the particular, and the best place to start is by taking a second look at the fundamentals of web markup.

Many designers and developers will balk at the thought. Surely those of us who've spent more than a few weeks designing professional sites know all there is to know about HTML. Don't designers and developers have newer, more powerful languages to learn in their limited free time? For instance, isn't it more important to study server-side technologies like PHP, ASP, or ColdFusion (see the sidebar, “What Is PHP”) than piddle precious hours away rethinking rudiments like the HTML table or paragraph tag?


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