• Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint
Share this Page URL
Help

Chapter 1. Is This Trip Really Necessary... > Bad Reason #1: “Because It’s Cool!”

Bad Reason #1: “Because It’s Cool!”

One CEO wanted a chat room because someone told him it was the cool thing to do. So I outlined the technology and staffing requirements for him.

“We’ll need to add several new employees,” I said. “Tech, help desk, moderators, that kind of thing.”


PREVIEW

                                                                          

Not a subscriber?

Start A Free Trial


  
  • Creative Edge
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint