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4.4. Rapid Prototyping

As we said earlier, a key principle of iterative design is rapid prototyping—quickly creating rough-and-ready mock-ups that provide useful feedback. These prototypes can help reduce risk, lead to smaller and less complex systems, and nail down what customers really need. In the sections that follow we describe how to do rapid prototyping, beginning with a description of the different design artifacts that are created during iterative Web site design.


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