• Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint
Share this Page URL
Help

Part: I Foundations of Web Site Design > Knowing Your Customers: Principles and...

Chapter 3. Knowing Your Customers: Principles and Techniques

A gulf between a design team and the end customers is a fundamental problem inherent in Web site design, whether the Web site is for entertainment, e-commerce, community, or information purposes. To bridge this gulf, you need to focus on customer-centered design. At the heart of customer-centered design are two principles:

  1. Know your customers (covered here).

  2. Keep your customers involved throughout the design and implementation process (covered in Chapter 4—Involving Customers with Iterative Design).


PREVIEW

                                                                          

Not a subscriber?

Start A Free Trial


  
  • Creative Edge
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint