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Solution

Embed links within a text passage to allow more free-form exploration. Use descriptive, longer link names to let customers know where the links will take them. Keep the number of embedded links per page of text low, so as not to overwhelm readers. Use pop-up windows for some embedded links, to provide additional information while maintaining the context, and to keep visitors from jumping to other pages.

Figure K7.2. Use embedded links to let people explore.



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