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Pattern Group K. Making Navigation Easy > Make Links More Attractive by Using D...

Make Links More Attractive by Using Different Font Sizes and Styles

If you are building a menu, experiment with blue links in a sans serif font like Verdana, Geneva, Arial, or Helvetica. If you have a headline, try making the headline link a little larger and in a sans serif font, to make it look less busy.[4] Figure K10.2 shows how CNET News.com uses larger, sans serif fonts for headlines.

[4] A general rule of thumb is to use sans serif fonts for titles and headers and serif fonts for text.


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