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Pattern Group K. Making Navigation Easy > Longer Link Names Improve Site Access...

Longer Link Names Improve Site Accessibility

Descriptive, longer link names can also foster SITE ACCESSIBILITY (B9) in three ways. First, longer link names are easier to click on than short ones, making your Web site easier to use for people with poor motor skills, such as senior citizens and children. Second, descriptive link names are more useful to people who are blind because they often skip over content and listen to just the links on a Web page. Longer link names, such as three recent articles on e-commerce will be more useful to customers with impaired vision than short ones, such as articles. Third, a new page has to be downloaded every time customers click on a link. However, many people still have slow Internet connections. A good link name will help customers feel confident that they are downloading the right page.


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