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Pattern Group J. Making Site Search Fast... > Offer Clear Organization of the Sear...

Offer Clear Organization of the Search Results

No one likes sifting through hundreds of hits to find the right one. One way of addressing this problem is to group the hits according to a coherent, logical scheme, such as alphabetically or chronologically. For example, Figure J3.2 shows how Amazon.com groups related search results together. This is one way to make sure your search results present customers with BROWSABLE CONTENT (B2).

Figure J3.2. Amazon.com groups search results together by category. On a search for “addison wesley computer,” the various hits are grouped by Books and zShops.

(www.amazon.com, May 8, 2002)



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