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Pattern Group C. Creating a Powerful Hom... > Provide a Cohesive and Logical Page ...

Provide a Cohesive and Logical Page Layout

A disorganized page layout can confuse site visitors. They need to be able to identify the most important objects to view immediately so that they know they're in the right place.

Create a homepage that makes it easy to understand what the Web site is about and where things are located. Implement a clean GRID LAYOUT (I1) in a PAGE TEMPLATE (D1) that organizes the entire page cohesively. Apply the CLEAR FIRST READS (I3) pattern. The first read, a concept from graphic design, is the single element that pulls the Web page together. Having a first read on your homepage helps give customers a place for their eyes to go first, and it provides a design focus for the page.


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