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Chapter 30. In-Time Delivery > Rapid and Reasonable

Rapid and Reasonable

As a result, rapid application development has become one of the methodological rages of our business. Development is “time-boxed” to an absolute schedule of progress and delivery. On-time delivery becomes the paramount if not the singular criterion of project success. High-performance “SWAT” teams of top-gun programmers are armed with the latest and best software tools to reduce the product development cycle time. Delivery within some imagined but absolutely determined market window takes precedence over other objectives. When the deadline is reached, whatever you have is what you deliver—bugs and flaws and all.

True, without deadlines and objectives of some kind, some project teams might never deliver, staying locked in analysis paralysis or designing to a fair-thee-well while the technology changes under them, leaving them stranded high and dry on an isle of obsolete systems. For some people, there is nothing like the terror of approaching deadlines to foster teamwork and productivity.


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