• Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint
Share this Page URL
Help

Chapter 6. Designing Intuitive Online Cu... > Sales Data and Other Relevant Measur...

Sales Data and Other Relevant Measures

For existing websites, sales data and trends—such as units sold, category growth percentages, or market share of a product in a category—are data points to consider for benchmarking. These can tell you if an implementation is working or not. It's important to factor in seasonality or cyclical factors and other influences, such as the state of the economy, and then to be able to measure the success of the changes or recommendations.


PREVIEW

                                                                          

Not a subscriber?

Start A Free Trial


  
  • Creative Edge
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint