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Part 3. Page Design Workarounds > Frames and Search Engine Visibility

Frames and Search Engine Visibility

Whether web site designers should use frames in web site design has been hotly debated. Usability experts do not recommend the use of frames because people are not able to properly bookmark a framed page and because the URL appearing in the browser does not match the content. End user opinions are divided as well. They either love them or hate them. Newbie web users often get confused with the navigation scheme. Savvy web users opt to view pages without the frameset. Overall, most people prefer not to navigate a framed site when given the choice.

If you are creating a new web site or modifying an existing design, I highly recommend not designing with frames. In terms of search engine visibility, the search engine spiders might not be able to find keyword-rich web pages on a site if the pages are not coded properly. In addition, search engine results can send visitors to web pages with no navigation schemes. However, with proper planning, framed sites can be search engine friendly. This section addresses design workarounds that can help a framed site.


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