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SEARCH ENGINES

Registering your site with search engines and directories should be the first thing you do once your site goes live. But where to begin? Outside the U.S., there are a myriad of country and language-specific search engines. The localized versions of Yahoo!, MSN, and Lycos are familiar, but there are countless other sites you’ve probably never heard of, some of which are enormously popular in their countries.

Search Engine Versus Directory

Before you begin registering your web site, you should understand the difference between a search engine and a directory. A search engine relies on software programs called “spiders” or “bots” to scour the Internet and literally index every page they find. Each search engine uses a different methodology to determine which web pages are most relevant.


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