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Chapter 27. Web Graphic Formats and Prof... > Great Graphics and Great Tools

Great Graphics and Great Tools

Size matters, so they say. On the Web, you want to keep your sizes small without sacrificing quality. Regardless of the media with which you're working—audio, video, animations, or graphics—ensuring that your files are light and your design still bright is a sure way to successful site design.

Understanding the available file formats used in Web graphic design is essential. One of the most daunting aspects of constructing a new Web site from scratch is the need for high-quality, well-designed graphics. The designer's responsibility isn't just limited to creating visual appeal: This is the Web, not clay or canvas, and working in a digital medium brings with it uniquely digital responsibilities.


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