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Making Your Presence Known

Your business'Internet presence is by no means limited to your Web site. You must also consider its relation to the rest of the Internet. How will you draw visitors to your site? Your listing in search engines is an important tool; it will help you a great deal if a prospective customer can find your site when searching for a product you sell.

Advertising Online

You probably pulled up a banner ad along with your search. Banner ads are long, narrow rectangular graphics that usually appear across the top of a Web page. Various Internet sites charge advertisers for the privilege of having their particular banner ad appear on that site.


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