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Hour 23. Helping People Find Your Web Pages > Publicizing Your Web Site

Publicizing Your Web Site

Presumably, you want your Web pages to attract someone's attention or you wouldn't bother to create them. If you are placing your pages only on a local network or corporate intranet or are distributing your pages exclusively on disk or by email, helping people find your pages may not be much of a problem. If you are adding your pages to the millions upon millions of others on the Internet, however, bringing your intended audience to your site is a very big challenge indeed.

To tackle this problem, you need a basic understanding of how most people decide which pages they will look at. There are basically three ways that people can become aware of your Web site:


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