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Chapter 22. Getting People to Visit

Chapter 22. Getting People to Visit

With almost one billion Web pages in existence and thousands more being created every day, you may have to shout a little to get your page noticed. This chapter explains the HTML tags you can use to identify your page to search engines like AltaVista and Yahoo as well as a few strategies you can use to get noticed by these portals to the Web.

A number of ideas in this chapter, principally the use of a crawler page and the judicious use of META tags, came from an excellent article on improving a page's rankings on search engines, written by Paul Boutin for WebMonkey. You can find the original at http://www.hotwired.com/web-monkey/99/31/index1a.html


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