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Chapter 1. Considerations > Flash Design Considerations

Flash Design Considerations

At the start of every class I teach in Flash, I always ask one question: “What is the most important consideration in building your web site or Flash application?” Almost without fail, someone will answer, “What the web site or application is going to do.”That's a good answer, but it isn't the best answer, and it always surprises me how many people overlook the most important aspect of designing an application or web site.

The answer should be: “Your audience is the most important consideration.” The reason this is the best answer is because your audience will drive every aspect of your web site design, from the color choices you make to what the Flash application ultimately will or won't do. If you consider functionality over end user experience, you are immediately putting yourself at a disadvantage.


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