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Memo to the CEO

Good managers must think not only like CEOs—vision, team building, and profits—but also like venture capitalists—new opportunities and speed—and must do so at the same time. Managers need to evaluate opportunities quickly and to set a path of action decisively. This boils down to the question, How do we select the right business model, one that will be a winner? Even with the uncertainty surrounding the early stages of e-business, it is possible to identify those companies that are building a solid foundation for their future success. From within this group will come the rule makers of the new millennium.

Digital strategy is becoming a game played at breathtaking speed. Whereas a successful strategy could once give a company a sustainable edge over its competition for decades, a successful strategy today might be out of date a few years after it is implemented. Following are some of the traits we believe will characterize the long-term winners in the race to e-business success.


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