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What to Expect

Conventional wisdom says that knowledge is power. An undifferentiated mass of information is not knowledge. Intelligence results from a company's using its intellectual resources and capabilities to bring focus, clarity, and meaning to the large volumes of information and data made available by today's technology. However, attempting to harvest knowledge without having the necessary analytical tools can render a company powerless. As companies adopt responsive, event- driven e-business models, they have to invest in new knowledge frameworks to help them respond to changing market conditions and customer needs.

The challenge is how to transform the incredible amount of valuable data locked away in a company's applications, storage platforms, and databases into new revenue opportunities. Converting data into knowledge is the job of applications known as business intelligence (BI). BI is an emerging group of applications designed to organize and to structure a business's transaction data so that it can be analyzed in ways beneficial to company decision support and operations.


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