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Chapter 23. Creating Online Auction Stor... > More Auction Tips: Getting People to...

More Auction Tips: Getting People to Buy

Some auctions take a while to gather steam, and in some cases what you want is simply an acceptable price rather than the highest possible price. In these cases, auctioneers have developed a couple of useful ideas to entice buying and to get people to buy at a very good price for the seller. One idea is that the first bid wins. As a seller you accept the first bidder who meets a set price. Of course not everyone may accept that price, and instead bidding takes place and the high bidder is still short of the set price. Nonetheless, this combination of fixed price and auctions can entice people to snap up goods quickly at prices you're willing to accept.

Another idea is to draw in auction fans by using auction services. You can put a small portion of your auctionable merchandise up for bid on the various major auction sites. In your comments section of the item page, you can include the URL to your auction store's site. This will draw traffic from interested bidders to your site, some of whom will want to peruse your more extensive auctions listings.


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