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Part II: Building Your Store

Part II: Building Your Store

No matter what software package or process you select to build your store, there are some basics that all online merchants must understand. Part II covers fundamentals of philosophy, including launching your store, designing your store, stocking your virtual shelves, and creating compelling store content.


Part II Table of Contents

Part II Building Your Store

 

Chapter 6 Launching Your Online Store

 

Chapter 7 Joe's Template for Store Design

 

Chapter 8 Stocking Your Store

 

Chapter 9 Creating Retail Content without Spending a Fortune


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