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Part II: Building Your Store > Joe's Template For Store Design

Chapter 7. Joe's Template For Store Design

Now that you have the grunt work wrapped up, it's time to have some fun while moving toward the goal of having your store up, running, and taking orders. The process of creating your Web site is similar to setting up a traditional store. You'll have a chance to exercise your creative muscles and you'll also need to spend some time researching other stores. There's no need to reinvent the wheel—or the store. Hopefully you will have some unique ideas of your own, but don't be afraid to check out other Web sites to see what works and, just as importantly, what doesn't. Combine that knowledge with your own ideas to build a functional store with sizzle.

This chapter is designed to help you develop and construct your online store through simple HTML pages and some hard work, without spending a fortune. We'll point you toward some useful technical resources and give you some ideas about building a site that works for you and your customers.


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