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Viridity > Pattern

Pattern

The imagery of viridity consists mainly of visually similar patterns. Analyzed in detail, they are consistent across the entire design and fall into two distinct types: one made up of halftone dots, and another containing a floral paisley (FIGURES 1 and 2). Each pattern was created by combining illustrational clip art elements with Adobe Photoshop filters. Slight variations were developed to add some extra visual interest, and the net effect is a consistent look that isn’t repetitive or dull.

Figure 1. Close-up of the halftone pattern type.



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