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Chapter 3. Organizing Your Content > Arranging page‐level information

Arranging page‐level information

The page layout phase of site design is easiest if you've organized your content first. You'll know how much information you need to accommodate on each page. When deciding how much information to include on a page, remember that visitors get frustrated with pages that scroll excessively. If a page becomes very long, take a second look at your content to see if you can reorganize it. Or use the technique of breaking long lists into multiple lists. Alphabetical order works well for many of them.

When planning how you'll arrange content on a page, make sure that you design your pages so that the main point of the page is obvious. Lack of focus can create a confusing situation for your users. Lead them to what you want them to see by placing the main idea toward the top of the page so it appears within the browser window. In Figure 3-3 , for instance, the main content goes in the large space below the names Jason & Claudia Snell. Tertiary information is best placed on the page below everything else. That way, if users don't scroll to the bottom of the page, they're not missing the important stuff.

Figure 3-3: Page layout becomes much easier when you've grouped your content first.



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