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About the Authors

About the Authors

Kelly Goto is the principal of gotomedia, inc. (www.gotomedia.com), a San Francisco–based strategic consultancy specializing in user experience and interaction design. A self-proclaimed “design ethnographer,” Kelly continues to seek new methods of applying research-oriented design to interfaces, products, and mobile devices for clients such as Adobe, Apple, Macromedia, Veritas, and BearingPoint. Kelly is a sought-after lecturer and instructor, specializing in topics of usability, user experience, and branding. When not tethered to her laptop, Kelly can be found trekking the Third World — where she does not check her email.

Emily Cotler is the founder and creative directrix of Waxcreative Design, Inc. (www.waxcreative.com), an Oakland-based studio focused on site development and strategic maintenance for authors, photographers, performers, and other creative professionals as well as small enterprises. Prior to co-authoring Web ReDesign, Emily was a regular contributor to industry periodicals, including Publish Magazine. With clients in five countries, Emily is a sought-after leader in her niche market and regularly speaks on successful branding and building of fan-based web presences. Her preferred method of escape from cyberspace includes a snowboard and a Colorado mountain.

Emily and Kelly, hard at work on the first edition of this book, May 2001, Oakland, California. Photo courtesy of deborah sherman photography (www.deborahsherman.com).

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