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Usability

Web sites are for users. Whether strictly informational or interactive, whether commercial or non-profit, a site’s entire purpose and reason for existing is to enable the end user to get his information, do what he needs to do, and leave. If his experience has been good, he may well return; if it has been frustrating or fruitless, the site will probably never see him again.

There is a strong tendency for web developers to lose this perspective. Many who work in this field are artistic; many love technology for its own sake. And although artwork can be delightful, and technical wizardry fascinating, most users are not using the web in hopes of being impressed by prowess in these areas.


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