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Chapter 2. Browsers > Don’t Forget the Date

Don’t Forget the Date

Overview

When users come to your web site during certain significant dates or times of the year, you can use that as a context for better customizing your site to your users.


In December of 1999, I noticed some interesting changes that Amazon.com <www.amazon.com> made to its home page as Christmas drew nearer. Like a web site voyeur, I took some screen shots to track the changes, and here’s what I observed.


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