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About the Author

About the Author

Andrew Chak is a user-experience design consultant and has designed web sites for American Express, IBM, General Motors, Fleet Bank, and Metavante. He is a frequent speaker at web usability and design conferences and has lectured throughout North America. His multidisciplinary background as a graphic interface designer and an industrial engineer gives him a holistic perspective on site design and makes it very difficult for him to explain to others exactly what he does for a living.


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