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Lesson 7. Repurposing Design for Print > Importing Fireworks Design Elements in...

Importing Fireworks Design Elements into Freehand

In this task, you will start the process of repurposing the Jade Valley Web design for print; specifically, you will import the Jade Valley logo Fireworks PNG file into Freehand to build a library of color swatches based on the logo. To build a unifying and effective marketing strategy, the Jade Valley client wants the print campaign to closely coincide with the Web campaign, and that means using the same design elements, including the overall look and feel, the logo, the color scheme, and so on. This unity helps build a recognizable brand and saves you, the designer, some effort, since you can repurpose existing work.

You'll begin by creating a new document in Freehand.


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