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Part III: Going Online > Directing Visitors to Your Site

Chapter 11. Directing Visitors to Your Site

Once your site is up and running, don't just sit back and wait for hits. Guide customers or clients to your Home page. In this chapter, I explain how, by using materials you probably already have and by taking advantage of one of the Web's most used (and misunderstood) features: search engines.

In This Chapter

Promoting Your Site

Getting Found


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