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Part: V Becoming a Power Seller > Going International - Pg. 311

311 Chapter 29. Going International IN THIS CHAPTER · Pros and Cons of Selling Internationally · Selling Outside the United States · eBay's International Marketplace If you're a seller doing any amount of volume on eBay, you will sooner or later be faced with an interesting situation: someone from outside the United States bidding on one of your items. Be- coming an international seller sounds exotic and glamorous, but the honor comes with an increase in paperwork and effort on your part. Although you might be able to increase the number of potential bidders by offering your merchandise outside the United States, you also increase your workload --and, more important, your risk. Should you sell internationally? And if so, how do you handle payment and shipping and all those other niggling details? Read on to learn more about international sales via eBay--as well as hear my own opinion on the subject. Pros and Cons of Selling Internationally Let's start with the big question: Should you sell internationally? The answer to this isn't a simple one. It depends a lot on your tolerance for differences (in money, in language, in routine), and your ability to deal with unusual post-auction activity--especially in regard to payment and shipping. The pros of opening your auctions to non-U.S. bidders include the following: · You might be able to attract additional bidders--and thus sell more items at (presumably) higher prices. · You can offset some of the seasonality of the U.S. market; when it's winter here, you can still be selling swim suits to the summer market in Australia. · You establish a reputation as a hard-working global trader. · It's fun (sometimes) to interact with people from different countries and cultures. The cons of selling outside the Unites States include the following: You might run into difficulties communicating with bidders from outside the United States. You might have to deal with payment in non-U.S. funds, on non-U.S. banks. You'll have to put extra effort into the packing of an item to be shipped over great distances. You probably won't be able to use your standard shipping services--which means investigating new shipping services and options. · Shipping costs will be higher than what you're used to--and will need to be passed on to the buyer. · You'll need to deal with the appropriate paperwork for shipping outside the United States-- including those pesky customs forms. · · · ·