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Chapter 20. Using Professional Auction T... > Should You Be Using Auction Tools?

Should You Be Using Auction Tools?

Here's the thing. Auction tools cost money to use. (You can't get good help for free!) So when you decide to utilize a particular auction management service, you automatically increase your business's costs.

Before you decide to use a third-party auction tool, you have to ask yourself if it's worth the cost. Can you afford to spend another 25 or 50 cents per item, just to make your life a little easier? That might sound like peanuts—until you start adding up all your other selling costs. Remember, you have to pay eBay to list each item, then pay another fee when the item is sold. If you accept credit card payment via PayPal, you'll pay another fee when a customer pays via that method. Add all these fees together, and you can easily be out a buck or more on each item you sell—and that comes right out of your profit.


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