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Chapter 22. Setting Up Your Own Web Site... > Building Your Own Site from Scratch

Building Your Own Site from Scratch

Prepackaged storefronts are fine, but if you want a truly full-featured Web storefront—if you want to become an honest-to-goodness e-tailer—then you'll need to build your own Web site, from scratch. This is a lot of work, and will cost a lot of money, so it's not for novice or hesitant sellers. But if you're really serious about making a lot of money on the Internet, building your own e-commerce site is the only way to go.

Finding a Web Host

You can't build a complex e-commerce Web site on Yahoo! GeoCities or other typical home page communities. These sites are designed to host individual Web pages, not complete sites; you certainly don't want your professional site to be burdened with a URL that begins www.geocities.com/.


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