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Wherever you focus your online job search, some tips follow that will help you find a better job, faster.

  • Check out the other ads. Before choosing a site to host your own job-wanted ad, check out the other ads on the site. Are there plenty of ads similar to the position you’re looking for? If so, you’ve probably found the right site. If not, you could be stuck on a site that is of no interest to your potential employers. It pays to search around and find the right site for your occupation.

  • Use the right keywords. Most sites let you fine-tune your search by using keywords. In the job search world, keywords should describe your technical and professional experience. Examples of good keywords include UNIX, programmer, SAP, sales, COBOL, human resources, ORACLE, FORTRAN, marketing, advertising, and so on.

  • Write a punchy résumé. For those sites where you have to supply your own résumé, make it short—nobody wants to read a long résumé. Second, use bullets instead of block paragraphs for most of your text. Third, remember that you’re selling yourself, so use your marketing skills—use power words and active voice. Fourth, develop a strong objective or job description—and make sure it’s truly descriptive of what you want to do! And fifth, come straight to the point—describe what you can do for their company, in terms of how much money you can save or make for them based on your skills and experience.


    You can pick up résumé-writing advice at most of the general job search sites, or check out the JobStar site (jobstar.org/tools/resume/) for more tips.

  • Be anonymous. If you want to be absolutely, positively sure that your current employer can’t trace a job-wanted ad back to you, don’t use your work e-mail address and don’t use your normal e-mail address! Instead, create a new e-mail address (under an untraceable name) using one of the many Web-based e-mail services, such as Hotmail (www.hotmail.com). (See Chapter 11, “E-mail,” for more information on Web-based e-mail.)

  • Do your research first. If you find a firm that interests you, use the Web (and in some cases, the resources available on the job search site) to research the company before your interview. In addition, don’t forget to call human resources directors, talk to current and former employees of the company, and scan the company’s Web site for more information.



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