• Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint

Selling on the Net

If you're thinking about taking your own business into cyberspace, or if you've been put in charge of exploring that option for your employer, you already know that your research must consist of more than half a chapter in this book. But this is a good place for you to start considering what your company's Web presence should be like.

Web presence. Also referred to as online presence, this term describes a company's online identity and means of accessibility. A company with a Web page and an email address has a Web presence.


PREVIEW

                                                                          

Not a subscriber?

Start A Free Trial


  
  • Creative Edge
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint