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4. Selling > 63. Make Good Use of the About Me Page

Make Good Use of the About Me Page

Set up a static page on eBay for stuff that would otherwise clutter your auction pages.

Many sellers make the mistake of including pages and pages of payment and shipping terms, only to supplement it with a single sentence about the item itself. No wonder bidders never read descriptions!

I hate clutter, whether it’s on one of my own auctions or someone else’s. I like to reserve the space in my auction descriptions for information about the item being sold, mostly because bidders have a limited attention span, and I, as a seller, have a limited amount of time to prepare my auctions.

eBay allows any seller to build a static page right on the eBay web site—separate from their listings—with whatever content he wants to make public. Although any eBay member can put together an About Me page by going to Site Map About Me, it’s sellers who benefit most from this feature.


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