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Chapter 1. Getting Started > Avid: A Leader in Nonlinear Editing

Avid: A Leader in Nonlinear Editing

Avid Technology, founded in 1989, has grown into the world leader in digital nonlinear editing, managing, and distribution of media. From news organizations to major film studios, Avid editing systems have become the standard nonlinear editing system of choice. Consider who is using Avid:

  • 90% of all prime time television shows

  • 85% of all feature films

  • 80% of all television commercials


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