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Creating a Title

Although I have spent the last chapters praising all of Avid Xpress Pro’s great features, it’s time to explore one of the weak areas of this software: the Title tool. Yes, it certainly can add titles, make alpha channels, and now even add soft shadows, but it does not compare to all the advantages of using software like Boris FX, Adobe’s Photoshop, or After Effects. If you plan on creating very complex graphics and titles, I suggest you add these applications to your arsenal. If basic lower-third titles and bullet lists are all you need to create, Avid Xpress Pro will do just fine. If you do plan on using other programs, it’s extremely easy to import items into your Avid Xpress Pro software.

The Title Tool Components

Before you launch the Title tool, place the Position Indicator in the Timeline on a frame that will be your reference when building your title. Avid Xpress Pro uses this frame as your background when you build the title. Once you decide which frame you like, choose New Title from the Clip menu (see Figure 10.1).


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