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Chapter 1. Team Mechanics > Meet the ABC Group

Meet the ABC Group

The ABC Group is an organization whose mission is to eliminate international cultural barriers through language instruction. Their research proved that people who can recognize and use 400 words of a foreign language not only cope in another country, but make friends easily. Modern microchip and speech recognition technology have opened doors for cross-cultural communication, but they also present hard choices for ABC’s leadership.

The ABC Group has operated as a not-for-profit think tank. Now that its initial grant funding has lapsed, the company’s leaders want to capitalize on the profit potential they see. Unfortunately, many employees would rather operate the old way—which didn’t emphasize rapid results.


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