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5. Storefronts and Shopping Carts > 58. Offer Discount Coupons

Offer Discount Coupons

Reward good customers and entice new buyers with electronic coupons.

Everyone loves a sale. Customers like them because they get a bargain, and merchants like them because they increase sales. For instance, Amazon.com uses their Share the Love system to entice customers to advertise the products they’ve just purchased, in exchange for 10% off future purchases.

PayPal doesn’t offer a built-in mechanism to process discounts, but you can set up electronic coupons for your customers with your own code. This hack provides two ways to pull it off: at the browser (a.k.a. client-side) with JavaScript, and at the server using Microsoft’s Active Server Pages.

Accepting Coupons on the Client Side


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