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4. Payment Buttons > 35. Build Notification Tracking

Build Notification Tracking

Track how your PayPal applications are used by including the Build Notification (BN) tag with all your payment buttons and resulting transactions.

PayPal originally introduced the Build Notification (BN) tag as a way to track developers’ projects, allowing them to, for example, include version numbers to gauge application performance. The BN tag is a field for your payment buttons into which you place an identifier string you choose.

An unexpected benefit of the BN tag is that, by demonstrating that your site or application generates a significant amount of transactions, you can receive the benefits of a high-volume merchant. While there is no official disclosure of any specific application rewards, developers can often expect to receive specialized technical support if they ever have problems that affect their applications or sites. High-volume merchants are also invited to participate in testing new features of the PayPal system and receive advance notice of upcoming releases of new product features.


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