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Summary

This chapter explained that the second rule for success at technology entrepreneurship is identifying a valuable opportunity. The initial step in this process is to locate the source of the opportunity. A few key primary sources of entrepreneurial opportunities exist, that is, technological change, political/regulatory change, social/demographic change, and change in industrial structure.

Technological change is a source of opportunity because it makes things possible that were not possible before and makes it possible to do things in more efficient ways. A number of dimensions of technological change influence its value as a source of opportunity: the magnitude of the change, its generality, its commercial viability, and its effect on industrial structure.


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