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Definition

Michael Porter, the renowned professor at Harvard’s Business School, has made a career out of describing the value chain, that chain of value made by adding links from the basic raw materials to your enterprise to the distribution and on to the finished product enjoyed by the consumer.[1] What resources are available that you can accumulate to fulfill your value chain from end to end? More interestingly, could the availability of these resources actually become some sort of operational or financial advantage? Where are the tools necessary to make this a successful launch?

[1] Value chain is that line of production activity that proceeds from the very first element or item necessary for the creation, sale, delivery, and use of your product. It consists of links both below and above your enterprise. For a comprehensive education in matters relating to the value chain, see http://harvardbusinessonline.hbsp.harvard.edu and search for “value chain.”


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