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Element 28. Proprietary Ownership > Score Elevation Tactics

Score Elevation Tactics

If you own little or nothing that can be mixed, processed, bottled, and sold with your name affixed, you must stop all conversations until you elevate your score. Tactics include adding substance to the product or service that can be owned. If you are about to launch a business by offering a product that others give away, you must add something to the mix that you can own, something special that only you can possess and sell.


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