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Element 18. Honesty and Integrity > Score Elevation Tactics

Score Elevation Tactics

Burnishing a poor reputation could require the use of a public relations agent or an attorney, either of whom could track down rumors, collect important data, and pour salve onto raw feelings. Within limits, a poor reputation can be overcome and this score can be significantly increased. The key is to distract the investor with the value and corporate goodwill that has been created. One important question will be, is it worth it?


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