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Element 12. “Hot Market” > The Coin-Operated Laundry—“Hot Market” score: 2

The Coin-Operated Laundry—“Hot Market” score: 2

While there is a nice technological advance working here with the ability to clean any stain into oblivion, there does not appear to be much warmth in the market. Given the potential for a trend in the market toward suits and dresses, the score should be positive but not by much. I would award it a 2. To elevate the score I would contact the suit manufacturers, the woolen manufacturers, and the creators and manufacturers of women’s clothing. Use their sales forecasts to ascertain your demand. Will it be hot?

Element 12, “Hot Market” score summary:
Weight 1 × Score 2 = Total 2



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