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Chapter 5. Teach Trust > The Trust Matrix

The Trust Matrix

The Trust Matrix graphically depicts the process of developing trust. When you first meet someone, you probably have little knowledge of her Competence and Character. Your contact probably doesn't know how you would rate in those areas either. That's why most relationships begin in the lower left quadrant of the Trust Matrix, with Competence and Character still to be determined. You are acquaintances.

If a contact has a bad experience with you, or if you have a bad experience with a contact, your relationship will derail into the upper left quadrant or the lower right quadrant.


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