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Part: I How's Your Networking Know-How?

Part I: How's Your Networking Know-How?

Networking—you're expected to just know how to do it. As you go through life, from graduation to the grave, you'll have thousands of encounters with people in business and social settings. Aren't you supposed to know automatically how to remember names, turn small talk toward business topics, exchange business cards so that they won't end up in "the round file," quickly build the kind of trust that results in sales and satisfied customers, follow up without making a pest of yourself, and find a new job or change careers?

What do you know about this vital business skill? Do you want to find out how you stack up as a networker? Do you want to see if you understand the subtleties, if you know the strategies, if you are using state-of-the-art skills? The self-assessment in Chapter 1 will help you determine where you are. You'll be able to decide whether you need to read every word of this book or just selected sections or chapters. Your results will help you prioritize your learning. Then you'll be able to use your time—and this book—in the most effective way. That's why we wrote this book: So that you can make networking an art... not an accident.



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