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Spending Money

These techniques do cost money, but they may be worth it.

Give a prize. Become known for what you give away. Provide your product or service as a door prize at a meeting you are attending. Write out what you want the emcee to say about the prize—and about you! That way, your donation will teach people what your business is all about and help them feel more comfortable striking up a conversation with you after the meeting. You also could provide products to be sold at a charity auction or to be used for a public television membership campaign gift.


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